VEra Valasis

Vera Valasis

Vera Valasis, FASA’s Executive Director, holds the distinction of being the first woman to hold the position in FASA’s history. Her experience in franchising spans over twenty years from her early days managing restaurants and in retailing to holding the position of Managing Director for leading brands Milky Lane and Juicy Lucy under the Pleasure Foods banner and more recently as MD of Debonairs for Famous Brands. She is highly experienced in all aspects of franchising and strategic planning and joined the association in 2005.