Thursday, 28 June 2018

The day where franchise company owners, franchisees, stakeholders and role-players come together

The franchise convention is an annual event that takes places one day before the start of the Franchise Expo. The convention is THE one day in the year where franchise company owners, franchisees and stakeholders and role-players come to together to exchange pertinent information, tips and trends so if you are involved in the industry you cannot afford to miss this really great opportunity to learn from and network with the leaders and stalwarts in the franchise industry. Mark the date in your calendar now! Book NOW! It is imperative to book and register to attend the seminars and convention beforehand – no tickets sold at the door!

Please note the program has partly been finalised and may change at any time without notice.

Topics of the Day

Key Note Address

07h00 Arrival, registration and networking.
08h00 Welcome address Chairman of the Franchise Association South Africa, Tony da Fonseca, also CEO of OBC
08h05 Gesture of gratitude Bob Tucker, RoundaMzanzi
08h10 Address by sponsor Dumisani Bengu, Absa
08h30 Consumer Trends 2018 – Key note address Dave Nemeth, CEO of TRENDForward

Category Topic: Franchise Relationships and Site Selection

9h45 Mitigating risk through effective planning.
10h30 Social franchising – addressing coplex problems in the developing world.
11h15 How to recruit the right franchisee for your franchised business. Kobus Oosthuizen
CEO SA Franchise Warehouse
12h00 Maintaining effective support through the franchisee’s journey.
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relavant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate
13h30 Effective site selection for franchisors and franchisees. Dirk Nico Prinsloo
Urban Studies
in conversation with Richard Mukheibir, CEO, Cash Converters
14h15    
15h00 Are struggling franchisees putting your brand in jeopardy? How can you help them?
15h45 Final key note address at 16h00.

Category Topic: Marketing and Technology

9h45 What’s cutting through the noise?
10h30 Growing your social media strategy along with your business. Sandra Leyck
co-owner BodyTECH
11h15 How to keep ahead of disruption.
12h00 Brand repositioning or refresh?  How to execute either strategy effectively. Veronica Wainstein
Managing Director, Penquin
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relevant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate.
13h30 Using franchisee satisfaction factors to strengthen your brand.
14h15 Using data to create an emotional connection to build consumer trust and sales growth. Frances MacMahon
CEO/Founder of Meraki Research
15h00 Digital marketing strategies that work for franchises.
16h00 Final key note address at 16h00.

Category Topic: Franchise Growth and International Expansion

9h45 Preparing for successful international expansion. Eugene Honey
Partner, Adams and Adams
10h30 An innovative, tried and tested expansion model for the African continent. Johan Stapelberg
Founder and CEO Butterfield
11h15 Structural considerations for support of franchises outside of the South African borders.
12h00 Funding solutions for expansion north of South Africa’s borders.
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relavant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate
13h30 Driving growth in the age of disruption.
14h15 How to determine master licence or territorial fees for franchisors. Kevin Dam
DMKisch
15h00 Key imperatives to grow your franchise.
15h45 Final key note address at 16h00.

Category Topic: Finance and Funding

9h45 Store economics through benchmarking.
10h30 Finance strategies for new and and developing franchises.
11h15 Financial strategies for new and developing franchises.
12h00 Role of private equity in franchising.
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relavant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate
13h30 Which funding model is appropriate at which stage of a franchise’s cycle?
14h15 What can development funders offer franchising?
15h00 Government Funding Agencies – what are the opportunities and how does one cut through the “red tape”?
15h45 Final key note address at 16h00.

Category Topic: Franchise Operations

9h45 Cost reduction and improving efficiency of opening new outlets. Steven Dyke
DHQSA
10h30 Multi-unit franchisees and single unit franchisees – do they have the same operational support needs?
11h15 Providing constructive feedback and success sharing to cultivate change or improvement of standards of operations.
12h00 Finding, hiring and retaining the right talent.
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relavant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate.
13h30 Creating a work environment which ensures excellent customer satisfaction. Olivia Hosie
Beyond Engagement.
14h15 Best practices for helping your franchisees to significantly improve their profitability.

Akhona Qengqe
Director – KFC Transformation and Diversity and Inclusion,

15h00 The critical issue of transformation:- what are the challenges that franchises need to overcome?
15h45 Final key note address at 16h00.

Category Topic: Franchising and the Law

9h45 What if the franchise agreement does not comply with the Consumer Protection Act – then what happens?
10h30 The effectiveness of restraint of trade. Ian Jacobsberg
Director Hogan Lovells
11h15 Trademark and internet brand protection. Shana Derman
IntelliCred
12h00 How to protect your brand from negative social media posts which could potentially cause huge damage to your business. Alex Protulis
Christodoulou & Mavrikis Inc.
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relavant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate.
13h30 Insolvent or struggling franchisees – what to do to effectively address the issue.
14h15 Managing risk and critical legal issues impacting franchises. Nazrana Hawa
Compliance Officer, Spur Corporation
15h00 Encroachment and territorial rights – what should the ideal distance be between locations for competiting franchises?
15h45 Final key note address at 16h00

 

Franchisees

9h45 Key issues that drive profitability in a franchise. Ian Pierce
Chairman RAiN
10h30 How to claim up to 45% discount on the purchase of your franchise. Jonty Sacks
Admitted attorney of the High Court of SA
Director at financial advisory firm Jattech
11h15 Effective local store marketing for franchises – what works?
12h00 Are you running your business or is it running you?
12h30 Lunch – decide who you would like to have lunch with and book your seat at the relavant table. Booking essential and is accepted on a first come first served basis. One booking per table delegate.
13h30 The issue of nominated suppliers. Ian Jacobsberg
Director, Hogan Lovells
14h15 How are franchisors accountable to franchisees?
15h00 The age old issue of staff motivation and achieving sales targets, adhering to policy and procedures, living the brand culture and ethos
15h45 Final key note address at 16h00.

 

 

 

Franchise Convention

Book Your Seat
What’s Included in Your Convention Pack:

  • Free Entrance to the IFE Franchise Expo.
  • A free copy of the latest Franchise Manual. (Value R300)
  • Lunch and Refreshments.

Venue:
The Forum Campus Bryanston
Ground Floor, Wanderers Building, The Campus Office Park
Corner of Sloane street and Main Road
Bryanston
Gauteng

Please note the Agenda may change at any time without prior notice

Cost: Members: R1500 excluding VAT Non-Members: R2995 excluding VAT

Book your seat now!

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